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What Do I Need To Do To Start Marketing My Business On The Internet?

 22 January 2010 |  109 views |  18 Comments

What Do I Need To Do To Start Marketing My Business On The Internet?

Many people are daunted by effective custom web design, site optimization, internet marketing, seo, etc. How can you blame them? There are so many so called “experts” out there spouting off the latest internet tripe. With just a little research, you soon discover that these experts are usually hawking some business opportunity or selling software. So, we’re going to divest the entire process of it’s mysticism and make it as plain as possible.

Here’s what you’ll need to market your business effectively on the internet. The first thing you’ll need is a great website. This is not the area where you want to play it cheap. Do not design your own website! Unless you’re a graphic designer, you’re probably not as artistic as you think that you are. Hire a good web design company. Think about it. The first contact that many prospective customers may have with your business are you marketing materials such as your web site. A well designed web site should educate, instill confidence and trust in potential customers and above all is A SALES OR CLOSING TOOL. This can not be emphasized enough. It should not merely be a pretty online brochure. It’s purpose to either directly or indirectly close business for you. Period.

 Make sure you check around on the internet and observe your competitors websites before deciding on the design of your site. A good design company will help you with this. Study the design elements and features of the most successful companies in your industry. Do searches to determine which of their sites get top rankings in the search engines. Also, look for opportunities to innovate to make your website even better than theirs. Make it clear what you want from your website to your web design company.

After your site is constructed, the next thing that you need is for your site to be optimized. Site optimization consists of selecting the right keywords and then imbedding those meta keywords and phrases in the pages and links of your site, installing site maps, doing link exchanges, installing robots and analytics, tying in blogs and article directories, posting articles, and more. This makes your website search engine friendly and helps to get you higher rankings in the search results. Make sure your design company is experienced at this. Some designers are just so eager to get the business that they’ll claim to know more than what they actually do. Do not bypass the site optimization step and just try to submit your site to the search engines. All that will happen is that no one will ever be able to find it.

The last component is actually internet marketing or promoting your site. One popular way is submitting your optimized website to the search engines. There are literally thousands to choose from. However, the majority of searches are done through: Google, Yahoo, AOL and MSN. A study conducted by Berrier Associates shows that of people who spend five or more hours a week online, they average an astounding 71% of their time searching for information. Other research shows that the most common method of finding a website is through search engines. Google powers over 70% of all searches and is the trendsetter for algorithm creation. Therefore, search engine marketing is of paramount importance.

Some search engines are free and others you pay for. A good SEO company can advise on which search engines work best for you. 

By applying just these simple strategies, you will be well on your way to getting good results from your internet marketing.

Question and Answer


Is a Business Statistics course the same as a Regular Statistics course?
Hi.

Is a business statistics course considered equivalent as a

regular statistics course in college?

In other words, if a student wants to earn a bachelor's degree

in business and the school that he is enrolled in requires him

to take a business statistics course, would he meet that requirement

if he took a regular math statistics course and not a business

statistics course? Have a nice day.

business

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18 Comments »

  • Wordpress said:

    You are so talented!
    Keep it up!

  • sherrilyntansh said:

    try ebay for a start

  • WPBlog Shop said:

    together we exist together we suffer and forever we will recreate each other…. i witnessed a very magical moment just now…. thank you.

    Paris Lo in las vegas ;)

  • jasmi m said:
  • WPMixer said:

    Wow! He looks almost… alive O.O Awesome painting! Keep it up :)

  • Natasha K said:

    internet…make a site thats actually good and get some several thousand hits a day. after that then advertising companies will pay you to put their adds on your website…..

  • Free Blog said:

    I wasn’t sure, if this Johnny really is just a photo – he just looks too real. Keep up the beautiful work ;)
    The song was also fitting ;)

  • ghafoor1000 said:

    Here is a quick overview of how to get started.

    I would recommend that you start by purchasing a domain name with a web hosting package. Yahoo! Small Business has a package that will suit your needs; the US pricing is $12 a month.

    Next, you need to design your website so that it is targeted at your intended audience. Make sure that the content that you provide would be useful to your audience.

    Next, sign up at affiliate programs that offer the products and services that your audience would be interested in purchasing; embed the affiliate links into your website so that you will be credited with the referrals from your site to the target websites.

    Finally, market your website to drive traffic to your site. Create original content, participate in forums, start a blog, and so on.

    Please read my article entitled "Seven Tips for Choosing an Online Gaming Affiliate Program" for more information: http://theonlinecasinogamblingdirectory.com/7OGAPtips.htm

    Email me directly if you have any additional questions, or use the LiveChat links found on my site.

    Robert

  • psychic said:

    it’s almost like a photo :) great painting :)

  • nacao said:

    You’re an amazing artist both painting and music wise. keep it up ^ ^

  • Blogger said:

    this was so awesome!!!! just perfect, the piano goes well along the video, tx 5**

  • sherrilyntansh said:

    This Link will answer your question
    http://www.businessplandirectory.net/

  • VINNAALMA said:

    Hello,

    You'll have to split the task at hand into two manageable chunks. The first one is to find a good Web host. The second is to either understand and learn search engine optimization (SEO) or hire an experienced SEO specialist that will do that for you.

    A good Web host will help you with installing all the software that you need to get your business going including your Website, email addresses (to communicate with potential customers), a shopping cart and an online payment method. A good Web host will even go the extra mile and refer you to respectable SEO specialists that can configure your website so it's "edible" by Google and therefore your Website will have a much better chance of showing up for those keywords. Be sure to sign up with a fully managed Webhost.

    SEO specialists arrange your Website's code in a way that Google and other search engines can easily index the content and make it available to your potential customers. But be careful not to fall for SEO businesses that pretend to know Google in and out and promise to land your business on the first page for the keywords: mowing dallas texas. That's a sign you're dealing with the wrong people / business.

    By the way, my name is Joe and I help run two Web hosting businesses here in Houston. I put a link to THE best SEO reference online (prepared by Google itself!). Feel free to get in touch if you have any question or comment.

    Best

  • rails said:

    dude, you own! this looks identical to a photograph

  • unnikrishnankaruvarakkal said:

    My suggestion is,

    First to consider which market do you want to enter.

    There are some good companies which offer opportunities
    online and offline.

    Do you want to go offline or online?

    To get a reasonable picture whats out there, go to Entrepreneur.com.

    Good luck.

  • guzen said:

    That’s amazing! It always seem easier to draw on the computer then on paper. Really now, to color like that makes me curious, though everyone’s style of art is different.

  • Abs said:

    If you're looking to be discovered by Google and be bought out for $16B, then that's not the way.

    If you want to do it for fun and you genuinely are interested in your project, then you should do it. Yhere's never been a better time to feast on this "emo" generation. A site like digg/delicious would be good, but you also need to look at market share, so to speak.

    Digg and delicious have a large monopoly on the … internet bookmarking?… business. So you might need a fresh idea that hasn't been thought of yet, and you might strike gold!

    I hope this helps,

    Pat.

  • sweetiepie said:

    Please see the link that I have provided.

    Enjoy…..

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